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J Balvin – Redefining Mainstream (Artist Spotlight Story)

Produced by YouTube, J Balvin: Redefining Mainstream is a look inside the life of José Álvaro Osorio Balvin. This film is a portrait of his life from a more personal perspective than we have seen before. From his early days freestyling in the streets and barbershops of Medellín, Colombia, to sold out arena shows across the globe. This is a look at who J Balvin is as a person beyond the artist–a glimpse into his lifestyle and process, how he stays centered, and why he does what he does for people around the world.

Q&A with J Balvin & Upscale Vandal live from YouTube Space NY []


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